The Illusion of Control

Media, corporations, and the power structure in America

In today’s America, a large portion of the media landscape is controlled by six major corporations—Comcast, Walt Disney, AT&T, Paramount Global, Sony, and Fox—own approximately 90% of U.S. media outlets.  This concentration of media ownership means that a small group of executives has substantial influence over the information and entertainment consumed by the public.

Considering this, discussions around banning TikTok raise questions about media control and competition. TikTok, as a platform outside the control of these dominant U.S.-based corporations, disrupts traditional media monopolies by offering a space for independent creators and unfiltered content. Its algorithm and global reach challenge the narrative of established media companies. Some argue that a ban could inadvertently protect existing monopolies by removing one of the few competitors that operate independently of their influence. This perspective highlights the need for broader discussions on media diversity and the role of emerging platforms in providing alternative voices in an increasingly concentrated landscape.

The food industry shares a similar consolidation. For instance, in the beef processing sector, the top four companies—Tyson Foods, JBS USA, Cargill, and National Beef—control approximately 80% of the U.S. market.  This dominance allows these corporations to influence prices and production practices significantly.

This pattern of consolidation extends to other industries as well. In the retail sector, four companies—Walmart, Costco, Kroger, and Ahold Delhaize—control 65% of the grocery market.  Similarly, a few major corporations dominate the clothing industry, leading to limited choices for consumers and control over market trends. 

These corporations engage in political activities to maintain and expand their influence. During the 2020 election cycle, the food industry spent $175 million on political contributions, including lobbying by PACs and individuals.  This financial involvement ensures that their interests are represented in policy decisions at the expense of broader public concerns.

The concentration of corporate power has significant challenges for society. With control over media, food, clothing, and retail sectors, these corporations can shape cultural narratives, consumer choices, and political outcomes. This consolidation leads to higher prices, reduced product diversity, and a focus on profit over public well-being.

Recognizing this concentration is the first step toward advocating for policies that promote competition, transparency, and accountability. By supporting measures that limit monopolistic practices and encourage diverse ownership, consumers can help ensure a more equitable and dynamic marketplace.